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Jan 2017

12:37 pm UTC

Showing off: Vitthal Shinde proudly displays products from his hard work

Vitthal Shinde tired of the market driven agricultural pattern, made a resolve to cultivate only those crops which will give him sustainable returns and liberty to quote his price. These experiments have made him successfull.

Vitthal Shinde, hailing from Bori (Taluka Junnar), has made a mark by undertaking unique agricultural pattern on his land spread across 4 acres. He integrated agriculture pattern with food processing unit. Shinde is undertaking multiple crop pattern, which includes seasonal, commercial and new crops. His mantra of success involves incorporating newer methods in agriculture and at the same time selling processed products.

Hailing from a family that has a rich tradition of Varkari Sampraday, Shinde, tired of market driven agricultural pattern, made a resolve to undertake only those crops, which will give him sustainable returns and liberty to quote his price. Taking into account his requirements and experiences, Shinde chose a agricultural pattern which will give him returns through the year.

Farmers need to keep money ready for monthly as well as farm-related expenses apart from other expenses like weddings and other functions. Considering this, Shinde divided his four acre plot into 20-20-60-60 gunthas and took up multiple crops by following integrated crop pattern.

Out of the total land, on 10 gunthas, he built a house, cattle shed, gobargas plant, processing and packaging unit. Shinde also grows seasonal vegetables in his kitchen garden. These vegetables are found only in mountainous regions and one hardly finds them in markets.

Earlier, Shinde had prepared a nursery for dragon fruits. Now, Shinde has planted mulberry trees, which has become his principal cash crop. The fruits are sold at Rs 200 per kg. In the north region of Pune district, this is the first such experiment. Prior to this, Shinde had even grown Gerbera flowers in polyhouse.

Reserved area for seasonal crop-

In Khariff season, Bajra, in Rabbi, Shinde takes wheat crop along with other vegetables. This provides him seasonal income. Earlier, he used to take cash crops like sugarcane and banana with an intention to gain one time income. Now, this area is under cultivation of mulberry crop and has drip irrigation system.

Designated area for Vanasheti and food processing-

Earlier, Shinde had 160 amla trees, now he has 25 of them. In addition to this, 200 teak trees, Indian Bael, Arjun, tamarind, mango and other medicinal plants. All these trees give him returns throughout the year.

Food Processing and Sale-

Under the banner of Swanand Health Foods, Shinde is making a lot of products like Amla juice, candy and pickle. National Horticulture Mission has given a grant for his project. He also purchases raw material from other farmers. He also produces raisins from grapes supplied by other farmers. He has a unit to prepare wheat grass powder and shatavari kalpa. According to Shinde, with this processing unit in place, he is able to push his profit margins. The products are sold at various places including Mumbai, Shirdi, Narayangaon. Through festivals organised by Agricultural Department, Shinde is able to get many new customers.

Guidance for food processing unit-

So far, many students and experts in Ayurveda have conducted tours at Shinde’s farm to know more about agricultural practises followed by Shinde. Shinde is also providing training on food processing to many government and non government organisations.

Vitthal Shinde- 9922443071

Dignitary speakers:

Eytan Stibbe,
Founder Partner, Vital Capital
Eytan Stibbe is a successful entrepreneur who has been actively investing and building businesses in Africa for the past 30 years, and a driving force behind the impact model for investment in developing markets. His vision and leadership have led to the initiation, implementation and successful completion of large-scale projects throughout Africa, aimed to achieve tangible humanitarian objectives and returns. In 1985, Eytan Stibbe created an Israeli start-up which he managed and grew to a MNC, emerging-market focused ECP enterprise employing thousands. Building on his experience, in 2011, he founded Vital Capital Fund, an impact investment private equity fund aimed at demonstrating large scale investments made responsibly for achieving measurable improvements in people’s lives while generating returns.

Today, in addition to serving, Stibbe is a board member of the Centre for African Studies at Ben Gurion University, and a member of the World Economic Forum, the Clinton Global Initiative and the Aspen Institute’s Strategy Group for Global Food Security. He is also a governor and board member for several universities and NGOs dedicated to supporting the education and culture of underserved.

Implementation of policies:

Esteban Gomez Nadal,
Member, Global Brand Director, Palladium
Esteban brings over 20 years’ management experience to Palladium’s Thought Leadership Group, where he heads corporate networks and brand and events. During his tenure in strategy consulting at Palladium, he helped organisations define and implement business strategies to achieve breakthrough results in different markets and environments. Prior to joining Palladium, he worked in marketing, finance and M&A before assuming executive positions at Telefónica, US West Inc and MPG. He holds a degree in economics and business administration from Universidad Autónoma de Madrid and has been a member of Young Presidents Organisation/World Presidents Organisation since 2006.

Experts Speak:

The farmers do not get good prices for their produce even if there is a market for the sale of agricultural produce. Therefore the agricultural products should be harvested at a proper time. There should be emphasis on storage and processing only then farmers will get permanent income. The government should create agriculture-related industries.
—Dr Shankarrao Magar
Former Vice Chancellor

Due to the changing weather, special attention should be paid to recycling of crops in areas experiencing deficiency in Pune district, besides emphasis should be laid on group farming, polyhouses, micro irrigation and processing. The sugar factories in Pune district should also conduct processing and branding of vegetables and sell them.
— Dr Rajaram Deshkhmukh
Former Vice Chancellor

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